You've got to get it right or consumers will shut you out. Understanding consumer preferences is the place to start.



 

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Monday, March 08, 2010

Domains for sale

Recently I decided to clean out my cupboard of domains (I've got nearly 60 different domains!) and to put them back into the market.

4 years ago I registered consumer-preference.com and 2 other domains:
I know that these are hot topics and are directly related to what I write about. But in the end I decided that consumer-preference.com was the better and have built this blog around that.



The domains are currently on sale at Sedo and having had some interest I've just started an auction for them.

Yes - this is shameless self promotion... And it's also a chance for someone out there who feels as passionately about consumer permissions as me to buy one or 2 great domain names. Someone might actually yell at me for not telling you that they were for sale!

You can find the links the auction Here and Here.


Thanks folks!


Troy

P.S.

I can send you a complete list of all my domains for sale if you want... Just ask!

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A few words about why we're here

Since consumers first started to use SMS marketers have had the idea of text message marekting or marketing sms - also known as mobile marketing. And since that time marketing sms messages have grown and changed and new technology like bluetooth marketing, marketing bluetooth style to phones in close proximity to an advertisers.

And since the e-mail spam scourge took over the media, people have worried that there will be mobile phone spam. Spam is just another way of saying that advertisers send unsolicited text message marketing, marketing sms, bluetooth marketing or any other form of mobile marketing - it's mobile phone spam. There are even guides on how to spam phone s.

Consumer Preference is about permission based marketing, permission marketing solution. If, as an advertiser you can execute permission based marketing campaigns then you can certainly find ways to benefit from mobile marketing. And permission starts with understanding the consumer marketing preference. If you can understand consumer marketing preference, then you can execute permission based marketing. And permission marketing is not mobile phone spam.

There are many mobile marketing company listings that can be found on the Internet - and most mobile marketing company websites will tell you how they focus on permission marketing. Make sure that the one you partner with does more than tell you about it on the website. Opt-in marketing starts with your traditional marketing soliciting for permission.

Yes - Mobile marketing starts with traditional marketing - print, web, radio, television - all of the old standards. Because before you can send the first message to a consumer, you must obtain their permission... and that means that you understand consumer marketing prefernce.

Please enjoy reading consumer-preference.com - and if you feel that there is a point I'm making you'd like to share - then put a link to it from your own site. And always feel free to leave comments!

Troy Norcross

 

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